from uf website
hairstyle of the semester club
Ufers thrive on change and creativity. One of the best ways to do that is to get a hair cut. Radically change your hairstyle. Change the way people see you and judge you. Distrub their notion of who you are. Change how you see yourself.
When you join hairstyle of the semester club. You agree every semester you will let other ufers decide your next hair style. It doesn't matter. In fashion or out. Black or green. It doesn't matter. Just Δ it.
We'll go together. Or you can go by yourself if you're into that.
Based on Alex Bogusky, and Positioning: The Battle for Your Mind by Al Ries and Jack Trout.
http://ufashion.sa.utoronto.ca/hairstyle-of-the-semester-club.html
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